Spot the Crisis Before It Hits

Schedule My Threat Analysis Profile

Move from reactive to predictive with Hart’s proactive Threat Management solutions. Start with our checklist, then schedule your tailored Threat Analysis Profile. 

Download the Checklist

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Join Us in Washington, D.C. Oct. 28–30

Hart’s expertise will be featured on the national stage at PRSA ICON and USPS Social Intelligence in Washington, D.C. (Oct 28–30), where our SVP of Reputation & Influence, Jeff Lutz, will share insights on predictive crisis management.

The Problem: Why Traditional Crisis Communications Falls Short 

Most organizations aren’t equipped to detect and respond to modern threats before they escalate: 

Only 20% monitor online conversations about their brand.

Negative narratives spread six times faster than positive ones.

By the time the crisis hits the headlines, it’s already too late.

Crises now often start on TikTok, anonymous forums, or the dark web, not in mainstream media. 

We don’t just monitor noise – we detect real threats early. Using advanced tools and human-led analysis, Hart distinguishes between false alarms and genuine reputation risks.

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EARLY THREAT DETECTION

We’re not reactive – we’re relentlessly proactive. From trend alerting to scenario planning, we prepare your team to respond decisively before issues escalate and threats become real. ​

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RELENTLESSLY PROACTIVE

We stand by you when it counts. As your trusted and valued partner, Hart has your back – delivering rapid analysis, high-stakes counsel, and clear action pathways that restore trust and protect your brand. ​

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TRUSTED SUPPORT

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THE TIME IS NOW

Following the United Healthcare CEO assassination, what began as threats to executives has turned into a social landscape filled with chatter glorifying threats. ​Digital threats have become normalized, and brands are having to add another skill set to their already overburdened workloads. ​

This is more than crisis communications, where a brand’s reputation is at risk. Our agency has spotted threats in real-time that gain contagion and have real-world implications beyond the keyboard. ​

Hart has developed an advanced threat management service to be that ‘lighthouse in the fog’ - the party that can take an honest assessment of the landscape and reduce some of that internal stress and uncertainty. 

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