Uncertainty breeds stress and hinders business operations
At Hart, we have your back, especially now
We don’t just monitor noise—we detect real threats early. Using advanced tools and human-led analysis, Hart separates false alarms from genuine reputation risks.
We’re not reactive—we’re relentlessly proactive. From trend alerting to scenario planning, we prepare your team to respond decisively before issues escalate and threats become real.
We stand by you when it counts. As your trusted and valued partner, Hart has your back—delivering rapid analysis, high-stakes counsel, and clear action pathways that restore trust and protect your brand.
The New Risk Landscape
Speed and accuracy matter more than ever
With remote and frontline employees in mind, intranets are now mobile-friendly or come with dedicated mobile apps. Over 80% of the global workforce is deskless, so providing a great mobile intranet experience is essential. Responsive design, mobile push notifications, and even offline access for field workers ensure everyone stays connected to company news and resources, whether they’re in the office or on the go. ²
Reputational risks now dominate priorities
Organizations now recognize that intranet adoption hinges on a great user experience. Intranets are being designed with clean, intuitive interfaces and engaging visual content. Research shows that poor UX and design lead many intranet initiatives to fail ROI goals. The trend is toward personalized, streamlined UIs that make important content easy to find, encouraging employees to use the intranet daily. Instead of cookie-cutter portals, companies want custom-branded intranets that feel inviting and align with their culture. ¹
Most organizations aren’t keeping pace
Artificial intelligence is making intranets smarter. “Intelligent digital assistants” and AI-powered search are now top trends. Modern intranet platforms incorporate AI to improve search results (employees expect search to work like Google) and even answer questions via chatbots. This means employees can quickly find information or get help through the intranet, saving time and reducing frustration. AI-driven personalization is also emerging – content and recommendations tailored to a user’s role or behavior. ³
The Time is Now
What began as threats to executives following the United Healthcare CEO assassination has turned into a social landscape filled with chatter glorifying threats.
Digital threats have been normalized and brands are having to add another skillset to their already overburdened workload.
This is more than crisis communications where a brand’s reputation is at risk. Our agency has spotted threats in real-time that gain contagion and have real-world implications beyond the keyboard.
Hart has developed a threat management service to be that ‘lighthouse in the fog’ - the party that can take an honest assessment of the landscape and reduce some of that internal stress and uncertainty.
Digital Threat Analysis
Deliverable: Threat Analysis Profile
A Hart consultant will…
Review of top 10 generative AI sites for brand reputation and sentiment
Review of public social media dialogue around the brand and top 3 execs
Review of media coverage of brand and top 3 execs
Hart’s Approach - Isolate / Analyze / Act
Isolate - Isolate specific threats to the brand/executive and create profiling of the posting party.
Threat Management Consulting
Actions and advisement based off of the Threat Analysis Profile
Development of a Threat/Crisis Starter Kit: Incorporating elements toward a plan and development of an internal threat management team
Analyze - Analyze the severity of the threat alongside any trending potential.
Act - Dictate direct action - from an “ignore, but stay vigilant” to an escalated action
READY TO Get Started?
LET’S TALK.
Strengthen your brand’s resilience with Hart’s Threat Management solutions—designed to mitigate reputational risks, accelerate crisis response, and keep your organization ahead of today’s most urgent challenges. Explore pricing, service bundles, and impact case studies to see how our solutions deliver measurable value.
Ready to take the next step? Schedule a Discovery call by filling out the contact form, and one of our specialists will reach out to discuss your goals and how Hart can help.