Resilience and Grit: The Detroit Ad Community Rallies Back 

By any standards, the last 12 months have tested the Detroit advertising community. Losing one of its largest and long-standing advertisers set off a stream of layoffs and uncertainty. A town already running lean wondered if the city’s vibrant creative industry would survive. Well, that question was fully answered Thursday night as the 2025 AdCraft D Show showcased some of the freshest and most impactful thinking anywhere.  

Detroit creative refuses to lay down and the spirit of this city continues its unwavering passion to create work that matters. 

It was more than just a display of creativity; it was a groundswell of pride. Hart entered the Detroit ad community six months ago because of that determination and is primed and poised to amplify that spirit. Our energized Detroit office is backed by the leadership of a full-service, independent brand transformation agency that has been moving people from apathy to advocacy for over 60 years.  

We are filled with gratitude to be a part of this incredibly talented and resilient market with a newfound sense of growth and momentum. Here's to the 2025 D Show winners and let’s just say we left exceptionally inspired, motivated and committed to getting up on that stage next year. Every Day Greater™ 

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